A marketing guidebook you can actually use.

Some people like to DIY. Sometimes you just want a clear, step-by-step playbook you can follow on your own time — without digging through a hundred blogs and YouTube videos.

The marketing guidebook is built for small and medium businesses who want to understand the "why" and the "how" of modern marketing, in plain language, with examples you can copy and adapt.

$25 gets you the 16 page marketing guidebook to better your business at your own pace.

What This Guidebook Covers:

Information about Free & Paid tools for your business
How to get the most out of the mainstream digital channels
Paid Search, Paid Social, & Ecommerce advice
Big business ad facts
Practical instructions to make simple, yet effective, changes

You'll learn what the thing is, why the thing is important, and how to implement the thing (if you choose).

A sneak peek of what's inside.

Disclaimer: I believe in "if it ain't broke, don't fix it". If you're running a successful business, and for the past 30 years you've found that word of mouth and a simple website works - I don't want you buying this, it won't be helpful.

However, if you think there's more on the table and you've been thinking of taking marketing and digital tools more seriously - this guidebook is the perfect place to start.

Free Tools: aka "Owned & Operated"

What can you do with the free tools you already have (or can easily setup)?

Website & other digital properties (Facebook page, IG page, etc)
Profiles: Google, Yelp, etc
Other things: Content, email, software, etc

Paid Tools: Search, Social, Ecommerce, & More

What can you do with paid tools to grow your business?

The big ad platforms: Paid Search & Paid Social
Ecommerce: Selling on Amazon
Other things: SEO, Programmatic Ads, TV, OOH (Out of Home)

General Tips Across Sections

What is a marketing guidebook and how do I use it?
How should I interpret marketing topics for my business?
How can I apply these marketing tactics to my business?
What are some examples across marketing topics I can implement?

Who this is for

Business owners doing marketing theselves
Anyone curious about simple improvements
Owners in-between “I think there's more” and “I don't know how”

Who this is not for

Businesses looking for a long-term engagement
Teams looking for execution instead of advice
Anyone wanting a custom solution

Guidebook Outline

Each section is designed to be simple and practical. Use the page numbers below to jump through an overview of each page.

Select Page:

1) Intro

Summary: Content and guidebook overview.

Topics / keywords: Free Marketing Tools, Paid Marketing Tools, Marketing Guidebook

FAQ

Quick answers to the most common questions.

What's the process for this?

First: fill out the Guidebook Order Form. Second: we'll send you the payment link. Third: we'll send you the guidebook in your preferred file type.

What file type is the guidebook in?

There are 2 options: PDF or personalized link - both offer access forever.

Is this better than hiring someone?

Loaded question, so answer is: it depends. If you just want to try some simple steps to see what happens, then yes this is "better". But, if you're already thinking you need live or operational help, then this isn't for you. We'd suggest checking out our Consulting Services.

Is this good for beginners?

Absolutely. This is meant to be easy to understand and simple to follow for those wanting to try something new for their business.

Looking for other services?

Look no further — just click one of our other options.

For Ideas & Guidance For Operation & Execution Be My Marketing Team

Need some "do it for me" services instead?

Some operational services:

For a Marketing Health Check For SEO Services For Paid Ads Assistance